Tag Archives: CRM Analytics

Testing Websites on Users

Web_Testing_MVT_AB_TESTINGRecently in the UK press there has been a lot mentioned about how websites are testing their users.  Facebook and an online dating site are the ones which received press via BBC News.   However, I am questioning why did it get press?  Websites are living breathing organisms in my mind.  Things are constantly changing to ensure better conversion rates, better engagement and ultimately more profit to the company.

 

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