Bernard Marr has written a very interesting piece on Forbes.com. He surmises that self service analytics (the act of giving analytics access to non analyst but business users – e.g. marketing managers) has it’s place but, should be as a back up or verification. Continue reading Is Self-Service Analytics really the way to go forward
What I heard you say? Well if you haven’t heard of OpenTopic then you really need to read this article. They are a cost-effective solution which has been working content curation and marketing for a number of years.
Numberminds has partnered with OpenTopic to offer content curation and marketing services to UK and EU clients.