Tag Archives: Targeted Marketing

Pinterest – Another Social Network or the Next Facebook

Pinterest – Another Social Network or the Next Facebook.

With all the social networks that are out there – Facebook, Twitter, Google+ to name the main ones.  Out of seeminly no-where comes Pinterest (although I think the success of Instagram for mobile may have had an influence).  This site has an impressive page-rank of seven according to Google.  However, can ALL brands benefit from this social network.  For example could an insurance company?  Could a bank?  Could a consultancy?

Are there going to be any tangible benefits?  positive linkage? conversion? actionable customer insight? Is using this social network going to allow you to target your target market?

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